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WORKSHOP AGENDA – February 11, 2026
BONUS!! Profit & Loss Review with Mark Utzig
HOTEL BLOCK INFORMATION
TRANSPORTATION DETAILS
WHO TO CONTACT AT ELITE
DAVE LUEHR
Elite Body Shop Solutions Founder
Dave Luehr learned the hard way that making more money starts with understanding how money works. In 1992, a powerful mentor took Dave under his wing and taught him how to run a business by the numbers. What he learned changed everything—and he’s been sharing those simple, effective methods with others ever since.
Hundreds of shop owners turn to Dave and his team at Elite Body Shop Solutions for one reason:Â they make the financial side of business finally make sense.
BRENT HENKLE
Elite Body Shop Solutions Training Manager
Brent Henkle brings a deep background in production environments—from his early days with General Motors to roles at CCC Information Systems and a major multi-shop operation. Now, as Elite’s Training Manager, Brent draws on that diverse experience to help collision repair shops harness technology, streamline operations, and build systems that drive both efficiency and profit. His passion lies in turning complex tools into practical solutions any shop can use to succeed.
MARK UTZIG
Profit Builders Plus Founder
At Profit Builders Plus, founder Mark Utzig combines real-world collision repair experience with deep financial expertise to help shop owners increase profitability, improve cash flow, and build long-term equity—all without the cost of a full-time CFO.
Mark grew up in a body shop, served as CFO for a growing 12-location MSO, and now partners with independent shops to deliver the financial strategy, insight, and support they need to thrive. From operational planning and bookkeeping to KPI tracking and business valuations, Profit Builders Plus delivers the clarity and confidence shop owners need to grow.